UX Research, Powered by EEG
By connecting cognitive data to specific moments in the user journey, we help you identify where an experience works, where users struggle and what should be improved.
Reveal the experience behind the behaviour.
Understand what happens cognitively while people interact with your website, app, product or service.
Our EEG UX Test combines behavioural observation, participant feedback and cognitive measurements. This gives you a deeper understanding of where users pay attention, where the experience becomes mentally demanding and which important moments may go unnoticed.
Go beyond what users say and do.
Traditional UX research helps you understand what users do and how they describe their experience.
EEG adds another layer.
By measuring changes in brain activity during an interaction, we can identify moments associated with attention and cognitive load. We connect these measurements to specific screens, tasks and interactions, helping your team understand where the experience supports the user and where it may create friction.
The result is not a collection of abstract brain data, but clear UX insights your team can act on.
EEG Data
Cognitive load
Attention
Real time
What you receive
After the research, you receive a clear overview of the moments that matter most.
Your final results can include:
A visual timeline of the user experience
Cognitive scores linked to individual interactions
Moments of increased cognitive load
Changes in attention throughout the journey
Information or elements that may have gone unnoticed
Behavioural and qualitative findings
Comparisons between participants or designs
Prioritised UX recommendations
A presentation for your product or design team
We make the results understandable for researchers, designers, product managers and other stakeholders. No neuroscience background is required.
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pricing
Our Rates
Decode Package
€800/month
For teams that already have their own EEG headbands, recording software and technical infrastructure.
Connect your recorded EEG data to the Axite API and translate the raw brain signals into cognitive scores that can be used in your own application, dashboard or research workflow.
Access to Axire API
EEG Decoding
Integration Support
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Record and Analyse
Package
€1500/month
For teams that want to conduct their own tests without building the recording and reporting environment themselves.
Use the Axite recording app to collect EEG data during the test. After the recording, review the cognitive results through our desktop dashboard and generate a clear report.
Axite Recording Application
Desktop Analysis Report
Everything in the Decode Package
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Complete Research
Package
€25.000
A complete EEG-research setup for teams that want to run cognitive UX tests without purchasing or configuring the hardware separately.
We provide the EEG headbands, phones, recording application and analysis environment. Your team receives one connected setup for recording, decoding and reviewing the cognitive experience.
3 Year Licence to Axire API Software
5 Headbands + 5 Smartphones
Unlimited Use and Analysis
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